Articles & Insights
Here you will find a collection of articles & interviews that not only offer insight to the world of new media, but are imperative to the growth of your business:
This Is Generation Flux: Meet The Pioneers Of The New (And Chaotic) Frontier Of Business (Fast Company, 2012)
Socialnomics video: Social Media Marketing Revolution (Erik Qualman, 2011)
L2 Video Looks at the State of Digital (L2 Think Tank, December 2011)
30 Brilliant Social Media Marketing Tips from 2011 (Hubspot, December 2011)
Why Online Curation is Important (Mashable, March 2011)
Brands Create Media Outlets Online, Bypassing Magazines (NYTimes, February 2011)
Why the Fashion Industry is Betting Big on Branded Online Content (Mashable, January 2011)
Social Media Breeds Edvertorial (WWD, January 2011)
Media World Awaits The Daily to Forge Model for iPad Content (Ad Age, January 2011)
80 Small Business Twitters You Should Be Following (AMEX, January 2011)
2011 Trends: Content Marketing is Critical (eMarketer, January 2011)
More than 700 Billion YouTube Videos Were Viewed in 2010 (Mashable, December 2010)
Beyond Twitter: What’s Next for Designers in 2011 (NYTimes, December 2010)
Luxury Digital Marketing Budgets to Increase Significantly by 2014 (Luxury Daily, December 2010)
Facebook vs Twitter: By The Numbers (Digital Surgeons, December 2010)
5 Big Brands that are Rocking the Social Media Space (Mashable, December 2010)
Is 2011 the year for Social Commerce? (Pymnts, December 2010)
Luxury Brands Digital IQ Competence (L2 Think Tank, November 2010)
Beauty & Skincare Digital IQ Competence (L2 Think Tank, November 2010)
Top 10 Luxury Ecommerce Sites of 2010 (Luxury Daily, December 2010)
Internet Ad Revenue Hits Record $6.4B in 3Q10 (MarketingProfs November 2010)
Fashion Bloggers: The New Influencers (FORA.tv, November 2010)
Digital Marketing Impacts Holiday Sales (Forbes, November 2010)
Fashion 2.0 | The Fashionable Rise of Tumblr (The Business of Fashion, November, 2010)
Luxury Brands not using online video effectively (Luxury Daily, October 2010)
Google Wants to be more Fashionable (Fashionista: September, 2010)
The Success of the Old Spice video campaign: How the team made it happen (Fast Company, July 2010)
Study: Marketers Shifting Online Budgets to Content Sites (Advertising Age, April 2010)
Everyone’s Doing it: Brands Take on Social Media (WWD, September 2009)
Approval by a Blogger May Please a Sponsor (July 2009, NYTimes)
Stylegroove Blog
- Song from space This is one of the cooler things I have seen in a long time. Canadian astronaut Chris Hadfield has recently become a social media phenomenon. After his recent time aboard the International Space Station, his grand finally before returning to earth was to record a new version of David Bowie's "Space Oddity" (with his permission no less ;). Enjo […]
- NYC vs LA Last week was the one year anniversary of my move to Los Angeles from my beloved home of ten+ years, New York City. Having grown up in different places entirely, NYC always beckoned me and felt like home. It still does. But having roots out west, and the promise of new opportunities was too intriguing for an adventureous type to pass up. Some how I knew I wo […]
- Annual Met Gala "Punk: From Chaos to Couture" Tonight is the annual Met Gala at the Metropolitan Museum of art in NYC. Every year, Anna Wintour and her crew out do themselves, from the theme to the guest list, and remains one of the most interesting costume event sof the year. This year, with the "Punk: From Chaos to Couture", I am waiting with bated breathe to see how far fashion & entert […]
